eTech05: From the Garage

Mark Fletcher, CEO and founder of bloglines, shared with the eTech audience his experiences with starting a couple of different web services companies.

Garage philosophy:

* passion for the idea
* cheap technologies
* keep it simple
* release early/release often
* involve your users

More on philosophy:

* moonlighting limits risk
* friends/family funding
* free services = less pressure
* web services APIs are a good thing
* hire a lawyer
* find good help (especially a sys admin)
* outsource to eLance, an online index of free-lancers

Simple web services architecture:

frontend: web servers, email servers
backend: db servers

Tools:

* http://cr.yp.to/
* http://www.clearsilver.net/
* http://www.sleepycat.com/

Of course, they are LAMP based. For hardware, they bought their own and then used a colo service. It’s cheaper to get started by using a hosting service, but it doesn’t scale. He also covered some of the architectural choices made by bloglines as they setup this service.

Overall, I think Mark’s approach is sound; I certainly get good value from using bloglines while traveling (netnewswire otherwise), and it’s been very reliable.

The featured image (which may only be displayed on the index pages, depending on your settings) was randomly selected. It is an unlikely coincidence if it is related to the post.